Beaudell Diamonds · Pretoria & Cape Town · Est. 2010
Black Friday Sale: 50%Off Lab-Grown Diamonds
Half the price. Every bit of the brilliance. Bespoke by Beaudell.
Certified lab-grown diamonds, set into a ring designed with you, for a limited time.
Offer ends in
- Certified stones
- 3D design preview
- Nationwide insured delivery
- 15+ years of guidance
What you get
Half price on the stone. Full Beaudell craftsmanship on the ring.
Limited lab-grown stones and consultation slots available before 30 November.
Black Friday offer valid until 30 November 2026, 23:59 SAST. Book a consultation with Esther before the deadline; the 50% discount is applied to the lab-grown diamond selected during or after that consultation. The bespoke ring setting is quoted separately. New enquiries only. Cannot be combined with any other offer. A deposit secures your chosen stone. Limited lab-grown stock available.
Why lab-grown, why now
The same diamond. A wiser price.
Identical brilliance and hardness
Lab-grown diamonds share the same chemical, optical and physical properties as natural diamonds and are graded on the same 4Cs.
A larger stone for your budget
With 50% off the diamond, the same budget reaches a bigger, finer stone than you may have thought possible.
Ethically created, fully traceable
Every lab-grown stone is created under controlled conditions and comes with a certificate you can verify.
Independently certified
Each lab-grown diamond is graded and certified by an independent gemmological laboratory before it is set.
Prefer a natural diamond? Esther can show you both.
Meet Esther
Your guide to the right stone
As the founder of Beaudell Jewellery, Esther began her journey in 2010, driven by a desire to create a jewellery business built on quality craftsmanship, meaningful relationships, and exceptional service. Over the years, she has grown Beaudell into a trusted name, helping countless clients celebrate life's most treasured moments. Mainly based at her Cape Town Branch, Esther focuses on the growth and strategic direction of the branches across South Africa, ensuring that the values on which Beaudell was founded continue to guide the company into the future. Esther's passion, vision, and dedication remain at the heart of everything we do.
Real Beaudell pieces
Crafted in Pretoria & Cape Town, worn across South Africa
Oval, 3.00ct, warm yellow gold
Marquise, 2.00ct, V-shaped yellow gold
Oval, 2.00ct, warm yellow gold
Emerald, 1.50ct, warm yellow gold
Oval, 3.50ct, refined four-claw setting
Marquise, 1.00ct, warm yellow gold
How it works
Three calm steps to your ring
Book your consultation
Choose a free 30-minute online or in-studio consultation with Esther. Bring your ideas, your budget, and your questions.
Choose your stone and design in 3D
Compare certified lab-grown stones, then see your ring designed in a 3D preview and approve it before anything is made.
Your ring is crafted and delivered
Your bespoke ring is hand-finished and delivered insured, nationwide across South Africa. Typically four to six weeks from design approval.
What clients say
"Esther made the whole process feel calm and personal. The lab-grown stone is stunning and no one can tell the difference. Worth every cent."
The Beaudell Promise
Our guarantee, in writing
- Every stone independently graded and certified
- A 3D design preview approved by you before crafting
- Insured delivery, nationwide across South Africa
- Aftercare and resizing for the life of your ring
Questions, answered
Frequently asked
Beaudell Diamonds is offering 50% off certified lab-grown diamonds until 30 November 2026, for clients who book a consultation with Esther before the deadline.
Yes. Lab-grown diamonds have the same chemical, optical and physical properties as natural diamonds and are graded on the same 4Cs.
Yes, every stone is independently graded and certified by a recognised gemmological laboratory before it is set.
From R14,000 after the 50% discount, for a 1.0ct round lab-grown diamond. Final pricing depends on the cut, colour and clarity you choose.
The discount applies to the lab-grown diamond. The bespoke ring setting is quoted separately, at full Beaudell craftsmanship.
Book a free online or in-studio consultation with Esther before 30 November 2026. The 50% discount is applied to the lab-grown diamond you choose during or after that consultation.
Yes. Beaudell produces a 3D design preview for your approval before any crafting begins.
Yes. Beaudell delivers insured, nationwide across South Africa.
Typically four to six weeks from design approval, depending on the complexity of the setting.
Yes. The Black Friday discount applies to lab-grown stones, but Esther can show you natural diamond options as well.
Not ready to book yet?
Enquire about lab-grown diamonds
Send a few details and Esther will respond within 24 hours.
The sale ends 30 November 2026